Crushing Earnings Estimates? There's an App for That.

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I’m utterly in awe of the great American earnings machine that is Apple Inc (AAPL).

This evening’s earnings report eruption was utterly remarkable given the environment.

From All Things Digital:

Apple’s September quarter saw, among other things, the release of Snow Leopard, the latest upgrade to its OS X operating system and the first public appearance of CEO Steve Jobs, who’d been on a medical leave of absence for a liver transplant. It was also the first full period since the company launched the iPhone 3GS, in late June.

Guys, think about this performance…

  • Apple earned $1.82 a share on a top line of $9.87 billion.  This was versus consensus of $1.42/ $9.2 billion.
  • They sold 10.2 million iPods, 3.05 million Macs.
  • They also sold 7.4 million freakin’ iPhones – AND THIS IS WITH NO CONTRIBUTION FROM CHINA!  The iPhone from China Unicom doesn’t even hit until the end of this month.

I once foolishly bought naked puts on Apple in front of an earnings report back in 2006.  I learned my lesson, and I bet several people are learning theirs as we speak.

When they write the book about this decade in business, Chapter 1 is Apple, Chapter 2 is Steve Jobs.

Rock on, Cupertino!

Sources:

Apple’s Insanely Great Quarter (AllThingsD)

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