Apps for Apes

I’d like to see Samsung try to penetrate the simian marketplace with their stupid tablet. Ha! Apple has the monkey market on lock, yo…

From Science World Report:

The world is getting even more tech savvy. Ever imagined an orangutan using an iPad? Nearly six orangutans at the Smithsonian’s National Zoo are being introduced to iPad apps that will offer them a different form of stimuli.

Zookeepers at the Smithsonian’s National Zoo decided to follow Orangutan Outreach and a program that celebrated success in 12 zoos globally: Apps for Apes. Last year, the zoo began participating in this program.

“Apps for Apes fits perfectly in this new era of zoo keeping,” Becky Malinsky, great ape keeper at the National Zoo, said in the news statement. “It’s about changing up the day-to-day lives of our animals. We already vary their food, toys and social interactions every day, but the iPad offers another way to engage their sight, touch and hearing.”

How many units shipped to non-humans are in you modeling this quarter? You might be a bit light in your estimates.


Orangutans With iPads (Science World Report)


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